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Free PR & Marketing Guides

New to PR and marketing? Or maybe you are looking to reach out to overseas markets for the first time. To help you, we have produced a series of short guides, based on our experience and knowledge of effective communications strategies. We hope you find them useful.
CIPR Media Spamming Charter
NEW The relationship between PR consultants and journalists is a delicate and easily damaged one. This guide, published by the CIPR, defines best practice on how that relationship should be conducted. Eido PR has adopted this charter into its standard terms of business. Click here for your free download,
 
Preparing for an exhibition
Exhibitions are a great way to promote your business, but they can be made more effective by proper planning. This guide will show you how. Click here for your free download.
 


First steps in international marketing
The internet has created boundless possibilities for even small businesses to develop an international customer base. But along with the opportunities come risks. This guide helps you plan an effective international marketing campaign. Click here for your free download,
 



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